ChangeForge - Latest Comments in If You Care You’ll Call: WatchGuard Reaches Out.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

maxr — Thu, 08 Jan 2009 07:38:15 -0000

I think you mean pervasive...right?

Re: If You Care You’ll Call: WatchGuard Reaches Out.

Frick — Thu, 08 Jan 2009 07:33:23 -0000

Exactly, in the past if you called a 1-800 phone number the only people that were aware of the issue and outcome was the customer, company and the handful of people that the customer told about the experience.
Fast forward and now everyone subscribed to your feed is instantly aware of your experience.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

changeforge — Thu, 08 Jan 2009 02:47:33 -0000

Wow, you are right... people are the company and they don't always change.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

maxr — Thu, 08 Jan 2009 01:58:07 -0000

my wife has to remind me to take the garbage to the curb every thursday night, you would think after 18 years i would remember on my own.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

changeforge — Thu, 08 Jan 2009 01:51:39 -0000

So with feedback being so pervasive, why are companies still making the same dumb mistakes? are they?

Re: If You Care You’ll Call: WatchGuard Reaches Out.

maxr — Thu, 08 Jan 2009 01:19:14 -0000

What color is the sky in your world?
"In ways they didn't 36 months ago..." Did you ever read the back of a cereal box when you were a 7 year old and find a 1-800 number for questions or concerns? Matchbox race car? Bottle of mustard? Companies have always solicited customer feedback. The difference today is the pervasiveness and exposure of the feedback.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

changeforge — Thu, 08 Jan 2009 00:31:34 -0000

Steve, I completely agree. Companies are really going to have to learn how to harness the tools of managing the disparate comments being made. Never before has the public felt more comfortable about making their opinion known. While it is not always rational, it gives every company a great opportunity to manage their PR.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

Frick — Wed, 07 Jan 2009 22:44:23 -0000

I guess "Blogging works" and on many levels -
It shows that blogs are a legitimate way to distribute content that people actually read.
Vendors are now looking for consumer feedback in ways that they didn't 36 months ago, and that they are responsive to it.
You don't have to be a "Scoble" to be heard.
Search engines are processing content in the way that it should.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

GregWalters — Wed, 07 Jan 2009 12:28:49 -0000

wow.

Blogging...who knew?

very good.

Re: If You Care You’ll Call: WatchGuard Reaches Out.

tsudohnimh — Wed, 07 Jan 2009 00:50:00 -0000

It's good to hear. I hope my efforts helped open the lines of communications. Every company needs someone trolling the net looking for ways to help.